AIMIRR: Revolutionizing the way people shop online

At Aimirr, we believe in empowering shoppers by providing accurate measurements, personalized size recommendations, and virtual fitting experiences. Our core values of innovation, convenience, and customer satisfaction drive us to continuously improve and enhance the online shopping experience.

Our Story

Pritesh Kanani, our founder, recognised the growing demand for convenience and personalisation in e-commerce after his personal story of needing to digitally visualise his wife-to-be in her wedding dress for his grandmother 12,500km away in another continent.

Aimirr was born. Set out to harness the power of artificial intelligence and cutting-edge 3D scanning technology, his goal was simple yet ambitious: to provide shoppers with a seamless, accurate, and secure way to virtually try on clothes and receive personalized size recommendations—directly from their own devices, with no app required.

From this vision, Aimirr quickly evolved into a trusted solution for global retailers and shoppers alike, empowering businesses to enhance customer confidence and satisfaction through innovation.

The Team

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Katy Schildmeyer, Partner: R&D

Samiksha Bajaj, Partner: MTM

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Pritesh Kanani

Dana Todd, Partner: Retail

Pritesh Kanani, Founder & CEO

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David Miller, Investor & Advisor

Simeon Gill, Partner: R&D

Peter Jeun Ho Tsang, Investor & Advisor

Mark Tebbe, Investor & Advisor

Awards and recognitions

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Contact us

Integrate directly into your store’s platform

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